because life is colorful.
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Homecoming on Teacher’s Day!
Color lab’s alumnae visited the lab on Teacher’s Day. All are outstanding design professionals in industries or universities worldwide. It was so wonderful to be together, and we became the “Non-Fungible Team”. Safe journey back home! We look forward to being with you again.
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How to brand KAIST
Since December 2021, Professor Suk has acted as a Creative Director of KAIST to curate the branding of KAIST. As the position was introduced for the first time in KAIST history, the mission is still evolving. Invited by the monthly seminar series, “매세월 서연”, she delivered a talk about how to communicate the brand from…
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Byeongjin’s article about what if color light comes from behind the display
Byeongjin Kim published an article entitled, “Preference for the Background Lighting of a Display Influenced by Media and Image Features [배경 조명을 이용한 미디어 확장과 선호도 평가]” in the Archives of Design Research (AODR). In the article, a visual assessment was conducted on display expansion technology, and the Philips Hue Play Light Bar was used…
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Taesu proposed a virtual reality-based sketching system for designing vehicle ambient lighting
Taesu Kim, a Ph.D. candidate in the Color lab has published an article entitled, “Sketching in-vehicle ambient lighting in virtual reality with the Wizard-of-Oz method” in Digital Creativity. This study proposed a virtual reality-supported lighting sketching system for in-vehicle ambient lighting. He conducted six design workshops for investigating the effect of virtual reality while sketching…
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Donggun and Taesu’s Pokemon research EI 2022
Donggun and Taesu joined the conference, the Color Imaging XXVII: Displaying, Processing, Hardcopy, and Applications in the Electronic Imaging 2022(EI2022). Their article was entitled “Pokemon color adjustments for augmented reality contents”, which investigated the color adjustment level of Pokemon while users’ consumed augmented reality content. Abstract The methods for rendering content realistic in Augmented Reality…
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The color tolerance of vehicular instrument panels presented at EI 2022
Taesu made a presentation entitled “A method proposal for evaluating color tolerance in viewing multiple white points focusing on the vehicle instrument panels” at Human Vision and Electronic Imaging 2022. The study proposed a method with an analysis protocol for evaluating the color and illuminance uniformity in the vehicle. It addresses the relevance of color…
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Taesu’s machine learning article won the best paper award
Taesu’s article received the best paper award from the Korean Society for Emotion and Sensibility. The article is entitled, “Hi, KIA! Classifying Emotional States from Wake-up Words Using Machine Learning [Hi, KIA! 기계 학습을 이용한 기동어 기반 감성 분류]” published in April 2021(see the paper). He introduced the dataset and machine learning model that extract…
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Byeonjin won the best paper presentation. Congrats!
Byeongjin received the best paper presentation award from the 2021 Fall Conference of Korea Society of Color Studies. The award-winning article was entitled, “Optimal Luminance for Television Viewing in the Dark Room[어두운 환경에서 TV 시청 시의 적정 휘도 탐색]”, which investigated users’ visual comfort when watching the television in a dark. Taesu participated in the…
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Taesu won Robert W G Hunt Poster Awards from AIC 2021
Taesu Kim received the Robert W G Hunt Poster Award from AIC 2021, held in Milan. Taesu is a Ph.D. student in the Color lab and made a poster presentation entitled “EEG responses to in-car dynamic cluster light” at AIC 2021. The study investigated the drivers’ effect on cluster indirect lighting under a combination of…
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Comfortable Brightness for Watching Television in the Dark by Byeongjin at AIC2021
Byeongjin made an oral presentation entitled, “Comfortable Brightness for Watching Television in the Dark” on AIC 2021. In his study, he investigated the appropriate brightness of the display when users watching them in the dark. For this study, he conducted the experiment for the cognitive evaluation using six video stimuli with different levels of brightness…
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Is blue still a representative for future vehicles by Gyunpyo at AIC2021
At the 14th AIC Congress 2021 held in Milan, Italy, Gyunpyo Lee delivered an oral presentation entitled “Is Blue Still a representative for Future Vehicles?”. The study shows how the marketing norm for eco-consciousness represents color for future vehicles, encompassing both battery electric vehicles and hydrogen-powered electric vehicles. Furthermore, the study revealed that heritage brands…
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Minjung(민정) joins Color Lab!
Color lab welcomes a new member, Minjung Park. She recently received a Bachelor of Science from the industrial design of KAIST. Additionally, she minored in Business Technology Management. She participated in a series of design projects including OTT design, service platform, subscription manage service, fintech system and more. Currently, her research interest includes users’ emotional…
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